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🔴 $6M, 39 states: A new monetization framework
Essay

🔴 $6M, 39 states: A new monetization framework

Forty years after Live Aid raised over $140 million through mass media, here's how today's creator-led causes mobilize millions.

Profile

🔴 Your audience wants to pay you

How one former media executive is teaching creators to think like founders, not freelancers

Essay

🔴 "You" is a creator

TIME Magazine named "You" their person of the year in 2006; this week, for the first time, they published a list of 100 top creators. What do these two things have in common and apart?

YouTuber

🔴 From 16K to 118K YouTube subscribers in one year

How Sydney Graham converted searchers into paying customers with four viral videos

Profile

🔴 40x more views from changing 4 seconds of video

How Jennifer Chou turned systematic testing and data tracking into viral content and sustainable revenue


Your guide to growing and monetizing creator-first businesses.

New interviews every Tuesday. New analysis every Friday.

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🔴 $6M, 39 states: A new monetization framework
Essay

🔴 $6M, 39 states: A new monetization framework

Forty years after Live Aid raised over $140 million through mass media, here's how today's creator-led causes mobilize millions.

🔴 "You" is a creator
Essay

🔴 "You" is a creator

TIME Magazine named "You" their person of the year in 2006; this week, for the first time, they published a list of 100 top creators. What do these two things have in common and apart?

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🔴 The 10 most useful things we learned in Q2

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🔴 Your audience wants to pay you
Profile

🔴 Your audience wants to pay you

How one former media executive is teaching creators to think like founders, not freelancers

🔴 From 16K to 118K YouTube subscribers in one year
Profile

🔴 From 16K to 118K YouTube subscribers in one year

How Sydney Graham converted searchers into paying customers with four viral videos

🔴 40x more views from changing 4 seconds of video
Profile

🔴 40x more views from changing 4 seconds of video

How Jennifer Chou turned systematic testing and data tracking into viral content and sustainable revenue


Your guide to growing and monetizing creator-first businesses.
New interviews every Tuesday. New analysis every Friday.

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