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🔴 Why Chicago is a great creator city
Essay

🔴 Why Chicago is a great creator city

Mapping the infrastructure, funding, and community powering creators in the Midwest's media hub

YouTuber

🔴 From an 8-person study group to 500-member community

Kaelyn Grace Apple rejected every growth hack and built a community generating $14K monthly

Essay

🔴 Equity and exits for creators

If they're lucky, a creator might have a peak shelf life of 3-4 years. How should they capitalize on this? How should they leverage that period for lasting success?

Profile

🔴 He stopped posting at his peak. Now, he runs 4 companies

How Caspar Lee turned his creator expertise into a $45M venture fund and three other businesses

Profile

🔴 Inside this LinkedIn creator's $30K/month playbook

⏱️ How Brandon Smithwrick turned LinkedIn content into a six-figure creator business


Your guide to growing and monetizing creator-first businesses.

New interviews every Tuesday. New analysis every Friday.

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Recent Essays

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🔴 Why Chicago is a great creator city
Essay

🔴 Why Chicago is a great creator city

Mapping the infrastructure, funding, and community powering creators in the Midwest's media hub

🔴 Equity and exits for creators
Essay

🔴 Equity and exits for creators

If they're lucky, a creator might have a peak shelf life of 3-4 years. How should they capitalize on this? How should they leverage that period for lasting success?

🔴 "Learn marketing" is the new "learn to code"
Essay

🔴 "Learn marketing" is the new "learn to code"

Does Gen Alpha understand marketing better than anyone? Should journalists have to build personal brands? Is all media marketing now?


Recent Profiles

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 🔴 From an 8-person study group to 500-member community
Profile

🔴 From an 8-person study group to 500-member community

Kaelyn Grace Apple rejected every growth hack and built a community generating $14K monthly

🔴 He stopped posting at his peak. Now, he runs 4 companies
Profile

🔴 He stopped posting at his peak. Now, he runs 4 companies

How Caspar Lee turned his creator expertise into a $45M venture fund and three other businesses

🔴 Inside this LinkedIn creator's $30K/month playbook
Profile

🔴 Inside this LinkedIn creator's $30K/month playbook

⏱️ How Brandon Smithwrick turned LinkedIn content into a six-figure creator business


Your guide to growing and monetizing creator-first businesses.
New interviews every Tuesday. New analysis every Friday.

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