Your guide to the newsletter world. A weekly newsletter and podcast series.

We interview newsletter creators across as many categories, niches, and backgrounds as we can find. New stories sent out every Friday to 200,000 subscribers and counting.

Listen to the podcast on Spotify, Apple, YouTube, or wherever you get your podcasts.

The term "creator" originated as a way to describe top YouTubers back in 2011. Now it describes people publishing content on Instagram, YouTube, newsletter platforms, Twitter, Patreon, OnlyFans, LinkedIn, and plenty of others.

We spend hours researching, interviewing, and writing newsletter creators, creators who happen to have a newsletter, and sometimes creators who don’t, every week. There is a near-endless depth and a staggering diversity of stories to find, research, and share, and so much to learn from creators working in every niche, around the globe, serving audiences small and large.

As long as we’ve entertained, inspired, or educated you just a bit each week, we’ve done our job.

— Francis Zierer, Lead Editor

If you have feedback about the Spotlight or want to share a tip, email is the best way to contact us.